2015 ADFED "THE SHOW" HONOREE

  • Best In Show - Nominee
  • Copywriting - Gold
  • Interface/Navigation - Gold
  • Consumer Website - Bronze

Website Launch Video

 

heggiespizza.com

Grab a phone, and click the screen image below to visit the world's first touch tone navigated website.

Brand Tone + Voice

Heggies is unlike any other frozen pizza in history. Therefore, we created a tone and voice that felt as quirky and irreverent as the brand itself.

The heggies Bowl - social

For a word-of-mouth brand, Heggies didn't really have much of a social presence. The Heggies Bowl was a great way for us to engage the fan base and vote on which Heggies Pizza is the best. So, we set the field...

heggies_bowl

 

...and after a month of spirited social debate, a champion was crowned.